Problems or possibilites - where is your focus
Are you focused? Or are you just flying all over the place.
Where and on what is your focus?
Are you focused:
On the down economy or are you focused on
the opportunities it creates
On down sales or the opportunities to take
business from your competition and finally
get them out of your accounts - take their
share of the business.
On losing the customer, or finally getting
free of a customer that you were losing money on.
If you really want to understand focus, then you have to take a
look at children.
It is a snowy day, the snow is falling and it is starting to
really pile up. You focus on problems with the roads, work
and a dozen other things, you might even start whining.
But your child, they focus on the possibilities, they
focus on playing in the snow and having a great time.
When your child misses the school bus. Again you focus
on having to go out of you way to take them to school,
the problems of messing up your schedule.
But your child, they focus on getting to spend more time
with you. Getting to ride to school in the car with you.
Maybe even stopping for breakfast. They focus on the
possibilities.
You have just spent the day at the shore and are getting
ready to leave. You go to start your car, and it won’t
start. You have to call the auto club and they tell you
that it will be at least a 2 hour wait. You focus on the
wait, but guess what you children focus on?
They focus on 2 more hours of playing on the beach,
isn’t this great?
You see, as adults, and especially as business people,
we focus on the problem.
Our children focus on the possibilities, they are creative,
we are practical.
To be successful in this down economic time, you have to
learn to focus on the possibilities, not the problem.
You have to start being more creative. You have to start
thinking outside that old box.
Start focusing on the possibilities and see what a difference
it can make.
Let’s look a bit deeper at the problems we originally
discussed:
You focus on the down economy.
What would happen if instead you focused on:
The opportunities it creates
The fact that as people go out of business, there is less competition.
The fact that more doors opened that have never been opened before.
You focus on down sales
Again, what would happen if instead:
You start focusing on the opportunities to take
business from your competition and finally get
them out of your accounts.
The need to help your customer and the opportunities
to build your relationship with them. A relationship
that will really pay off in the future. People remember.
The need to work smarter and use your time to find new
and creative ways to generate business.
You focus on losing the customer,
Again, what would happen if instead you focused
On finally getting free of a customer that you
were losing money on.
The fact that they will be back and once back you
will be able to charge them a price at which
you can make a profit
That everyone is looking and you now have more time
to prospect and find better customers
This week I want you to be more child like. I want you to start
looking at the possibilities. You will be amazed at what you learn.
Looking for an edge, could coaching be that edge?
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